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AI helps you upload and organize assets more easily by suggesting keywords to use in your meta tags.
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Increase efficiency with AI-powered search. You’re more likely to find exactly what you’re looking for.
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Enhance access to information by including a description of the asset’s contents, so you know what’s in the file before opening it.
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Improve accessibility by creating written transcriptions your audio and visual assets, so anyone on your team can use them.
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AI-enhanced features ensure you won’t waste precious time hunting for misplaced files. ASMBL’s integration capabilities ensure quicker and easier access to the assets you need.
ASMBL helps you stay organized, so you can spend less time managing assets and more time doing the high-value work that gets you closer to your end deliverables.
With ASMBL, assets are uploaded and processed uniformly, sharing links are automatically updated to the latest file version, and everyone in your organization works from one single source of truth.
The best way to understand how much ASMBL can do for you is to see it action. Book a demo today and we’ll take you for a personalized test drive.
A brand extension allows companies to leverage their existing reputation to introduce new offerings. It’s a powerful strategy—when done right. But when a brand strays too far from its core identity, the extension can weaken the brand, confuse customers, and even hurt sales. This risk is known as brand dilution, where over-saturation and poor extension choices can erode the brand's strength and identity.
A creative brief is a concise document that outlines the strategy for a creative project. Typically spanning one to two pages, it serves as a roadmap, guiding creative teams toward achieving the project's objectives. Marketing teams usually craft the brief to convey essential information to designers, writers, and other creatives, ensuring everyone is aligned on the project's goals and expectations.
Think about the brands you instantly recognize—Nike, Apple, Coca-Cola. What comes to mind? Innovation, trust, quality, or performance? These immediate thoughts are brand associations—the mental connections consumers form based on a company’s visuals, messaging, and experiences.
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